Erode District Creates Historic Elite World Records with 2,06,760 Participants Reading Books across 519 Venues Celebrating Erode Book Festival 2026

Aug 19, 2026

Erode (Tamil Nadu) [India], August 19: In a remarkable celebration of knowledge, literacy, and the joy of reading, the Erode District Administration, in association with the Department of School Education and the People's Thinkers Forum, with the generous patronage of Milky Mist Dairy Food Limited, successfully created a historic world record during the 22nd Edition of the Erode Book Festival 2026 which was held between July 31, 2026 to August 12, 2026. The district accomplished the Elite World Records title for the "Most Participants Reading Books Simultaneously at Multiple Venues."

Ebix and NSDL Payments Bank Cross One Crore Registrations Under MSRTC NCMC Programmes

Aug 19, 2026

Mumbai (Maharashtra) [India], August 19: Ebix and its distribution arm Ebix Payment Services along with the NDSL payment banks has registered more than one crore NCMC RuPay smartcards in five months -- a pace of roughly 66,000 cards a day, or about 46 every minute, sustained without a break. It ranks among the fastest issuance runs recorded by a financial institution on the RuPay network in India.

LUSH Lands in Mumbai: Iconic British Beauty Brand makes city debut at Inorbit Mall, Malad

Aug 19, 2026

Mumbai (Maharashtra) [India], August 19: LUSH, the iconic British fresh handmade cosmetics brand, has officially made its Mumbai debut with the opening of its first store at Inorbit Mall, Malad. The new store brings LUSH's distinctive world of fresh, handmade and innovative cosmetics to one of India's most vibrant beauty and lifestyle markets.